Capitalist . . . American style
ポスター番号/No. of Poster:50
主題/Subject:Business
内容記述・解説/Description:Capitalist . . . American style / He’s in business for himself, this kid. / He invests his own money in his newspapers because he has confidence in his own ability to sell them at a profit. / He has learned by experience that business grows through hard work, salesmanship and thrift. / He gets plenty of hard knocks—but profits by them. / He knows what competition means—and has learned to meet it. / He uses his wits. / He gets ahead. / He is capitalist, laborer and consumer combined. / He is typically American. / Multiply this boy by millions—and you’ll see what makes America tick. / We’re all capitalists in America. We don’t wear cut-away coats and plug hats. We wear overalls—work in our shirt sleeves. / We carry life insurance, or have savings accounts, or hold war bonds, or own farms, garages, fruit stands, drug stores, or other businesses—large and small. And as capitalists we are all interested in a fair return on our money. / All of us labor for a living. And as laborers we are all interested in making as much money as possible by producing more goods and services for more people. / At the same time we are all consumers. We buy food, clothing, shelter, luxuries. And as consumers we are interested in fair prices, honest values, good service. / Like the newsboy, each one of us is a combination of capitalist, laborer and consumer. / Each of us is free to take his own future in his own hands—and pull himself up by his bootstraps. That is the grand American privilege. It makes newsboys into business men—shop workers into industrial leaders and successful farmers out of chore boys. / There are no restrictions on ability in America—and there must be none. / For as business, industry and agriculture grow in this country, more jobs are created. More people benefit. More men, starting at the bottom, reach the top. New products are made. Production goes up. Prosperity follows. Higher standards of living are provided for more people. A desire for still better things is created. / That’s progress. That’s free enterprise. That’s AMERICA. / We Americans have always had a better chance to get ahead than any other people in the world. That’s because we’ve always pulled together, making better things, better jobs and greater happiness for more and more people. That’s the American Way—and every American knows that it works. More than 30 million will see this message in the October 7 Saturday Evening Post and other leading publications.
内容記述・解説/Description:同社は反労働組合、右翼支持で知られていた。
備考(ポスターにある記号等)/Note:Oct. 7 Saturday Evening Post
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部局総合文化研究科・教養学部
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所蔵者東京大学大学院総合文化研究科附属グローバル地域研究機構アメリカ太平洋地域研究センター
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提供者東京大学大学院総合文化研究科附属グローバル地域研究機構アメリカ太平洋地域研究センター
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メディア(画像等)利用条件http://www.cpas.c.u-tokyo.ac.jp/lib/archive_riyo1.html
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メタデータ利用条件http://creativecommons.org/licenses/by/4.0/
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IIIFマニフェストURIhttps://da.dl.itc.u-tokyo.ac.jp/portal/repo/iiif/052fd773-0007-0789-3a9a-696011d13dbc/manifest
コレクション名
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CPAS第二次世界大戦期プロパガンダポスターコレクション
第二次世界大戦期(1941-1945)アメリカ合衆国のプロパガンダポスター90点。米スタンフォード大学に所蔵されていましたが、日本人関係者を介して、その一部をCPASが1983年に購入しました。